Events

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Everything is getting more expensive day by day. Throughout the year, there are events where retailers, including online retailers, offer good discounts for their products. Here are some events you can look forward to this year.

Boxing Day

The huge sale takes place on the 26th of December of every year. Originally, it was meant for the poor people to receive Christmas gifts, but now it’s a day when people do a lot of shopping. You get huge discounts on online shopping as well.

Black Friday

This event takes place in November each year. It is the day after Thanksgiving Day in the US and that’s the day when people start shopping for Christmas. The majority of retailers provide huge discounts in both offline and online stores.

Cyber Monday

This is a big event for online retailers. People search the internet looking for products online the day after Thanksgiving. Online retailers take this opportunity to attract a huge group of customers by giving discounts. This allows small online retailers get to compete with bigger online companies.

This is a marketing strategy to increase the customer base and improve brand image. People eagerly save up money for these special events to shop.